Dementia UK: Creating a test and learn strategy to grow media inserts

Dementia UK: Creating a test and learn strategy to grow media inserts

Challenge:​ Dementia UK wanted to explore inserts to spread the word about their ‘Remember A Star’ Christmas campaign. They came to us with a stringent budget and high response targets which would be a stretch to achieve, along with a tight deadline. Impact:​ We...
Concern: Generating new donors for Concern Worldwide

Concern: Generating new donors for Concern Worldwide

Challenge :​ Concern had refined how they were positioning their cash appeal ask. They were showcasing the work they do providing business grants for women in third world countries to enable them to work their way out of poverty.  The charity...
Peloton: Developing a compliant approach to customer recruitment

Peloton: Developing a compliant approach to customer recruitment

Challenge:​ Peloton have always invested a lot of their media spend into channels such as direct mail or door drop in the US market, however this has been something that they had not explored yet in the UK and they were looking to expand with a...
Shepherds Friendly: Strategic media review

Shepherds Friendly: Strategic media review

Challenge :​ Shepherds Friendly approached Join the Dots with a brief to review their acquisition strategy to drive growth for their adult ISA product as their current media plan was no longer delivering results.  Impact:​ We started with a full review of...