SMP Award Nomination

SMP Award Nomination

Join the Dots shortlisted for a Golden envelope award. It’s always great to get recognition for hard work and outstanding results. That is why the Join the Dots team are delighted to be shortlisted for a Golden Envelope award at this year’s Strategic Mailing...
Pitch Positive Pledge – We’re In! 

Pitch Positive Pledge – We’re In! 

Pitching is by far, one of my favourite parts of the job. The adrenaline, the joy of unearthing great ideas and insight and then the eager anticipation of waiting for the outcome. I’ve been involved in some amazing pitch opportunities, but also many that make me...
How to Grow a Brand

How to Grow a Brand

We’ve all read it; The Long & Short of It by Les Binet and Peter Field. (Oh, and if you haven’t, you should.) Binet and Field explain that to grow a brand is balancing long term brand building with short term sales uplift. Short term effects are vital for...
Marketing through a recession

Marketing through a recession

A recession is a peculiar thing. No economist can ever accurately predict when one will arrive, how big it will be, or how long it will last. But once it begins everything is affected in an entirely predictable way. Mark Ritson Ever an honest voice, Mark Ritson...
DMA Door Drop Report 2022

DMA Door Drop Report 2022

The latest DMA Door Drop Report has provided great insight into the ever growing channel. Door Drop is becoming an even more important part of the media mix delivering great cut-through, driving offline and online action and providing a great opportunity to reach an...