Independent, data-led media thinking for sustainable growth

We’re a dynamic, fiercely independent media agency that connects and simplifies data to help you achieve sustainable growth in a creative way.

We’re all about working transparently and sustainably to help you hit your goals, no matter the channel – digital, print, broadcast or anything else you can think of. We cut through the noise of endless data points to help you acquire customers or supporters in a sustainable, efficient and ethical way.

What we stand for

When we work together, we truly become part of your team. We embrace your values and passions because what’s important to you is important to us. We’re all about innovation and continuous improvement, with sustainability at our core.

Leverage your data

We connected the data dots to uncover meaningful insights that drive standout campaigns and data solutions. We’ll help you get the most from AI and machine learning, and through our partnership with Herdify, we can precisely target customers who are already talking about your brand.

Understand your results

We’re all about learning and improving. We deep-dive into the results of our campaigns, refining and optimising to give you actionable insights. There’s no gatekeeping here – our knowledge is your knowledge.

Connect with your customers

We believe connection is everything. No matter the medium, you need to engage with your audience in a way that really matters. We help make that happen by delivering the right message, to the right people, at the right time.

As part of Salocin Group, we help organisations like yours get your data and tech future-ready for better connected customer experiences. Our approach is strategy-led, data-fed – we focus on your ultimate goals and use data to make them happen.

Services

Broadcast media

Our data-led planners are experts in using broadcast channels to drive campaigns which deliver anything from mass awareness to highly targeted and trackable performance metrics. If you have a goal, we can dream up a plan to bring it to life.

Services

Print media

Print offers unique creative opportunities to reach customers directly in their home or workplace, as part of a connected media campaign, to deliver reach, frequency and direct response.

Digital Media Services

Services

Digital media

We’re an agency that prides itself on being data-led. Digital channels provide us with endless streams of data that allow us to target with pin-point precision and track outcomes at a very detailed level.

Services

Data

Whether it’s using data for acquisition, retention or cross-selling, data is at the very heart of everything we do. We join the data dots to create meaningful insights that deliver effective campaigns and data solutions.

Our impact

Sustainability isn’t just a buzz word at Join the Dots, we’re truly passionate about making sure our campaigns don’t cost the earth. From carbon balancing to carbon neutral campaigns, we’re striving to deliver carbon positive campaigns in the future.

Through our membership of Two Sides and Ad Net Zero, we’re developing tools and ways of working to ensure our work has minimum impact on the environment from start to finish. From reducing our travel footprint using technology to have meetings, to carbon offsetting the campaign whether it’s a letter or TV ad.

We only work with partners who share our vision for a better future and are aligned with our principles.

 

Join the Dots actively promotes responsible and sustainable practices across the media supply chain.

36

tonnes company CO2

39

tonnes offset CO2

110%

% offset

5,053

metres2 of sea ice saved

4,178,946

miles driven in a car

1,292

long haul flights

Join the Dots forest – 28,413 trees planted total

RSPCA

Due to uncertainty around mail post GDPR, RSPCA turned off letterbox acquisition in 2018. However, in 2020 with face-to-face not an option due to Covid, they wanted to revisit direct mail  and door drop and test partially addressed mail. However, results and data were 3+ years out of date, so RSPCA required help in guiding them from volume recommendations to forecasting.

The Salvation Army

The Salvation Army were already spending significant budgets across other channels, but they wanted to recruit more donors. Our challenge was therefore to increase inserts volume year-on-year, whilst maintaining a positive ROI in order to continue to be part of their marketing mix.​

James Wellbeloved

James Wellbeloved wanted to understand what level of discounting produced the best CPA and ROI, for their inserts campaign, in a heavily discounted competitive marketplace. While they were hesitant to offer too much of a discount, reducing net revenue and decreasing the brand’s premium quality, this had to be balanced with driving sufficient response. 

previous arrow
next arrow

Discover more

Sustainability

Case studies

We turn our clients’ goals into wins and successful campaigns through the power of connection.

Our Insights

Our insights

We love difference. Different views and different thinking provide a different approach. We’re constantly learning, developing, and finding new ways to get results for our clients.

Signal

Get in touch

We’re ready to tackle your challenges with our unbiased approach, let’s Join the Dots, get you connected and make your media unstoppable.